Split into two teams, the competitors are challenged to create game-day dishes using Perdue Fresh Cuts Thin-Sliced Chicken Breast and a surprise selection of color-coded ingredients assigned to each team.

I led the project across the creative and production process, from developing the recipes and competition concept to writing, directing and producing the shoot, styling the food for camera and shaping the final story in the edit.

Client: Perdue

Role: Director, Producer, Editor, Writer, Recipe Development and Food Styling